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APPENDIX 1
ADDITIONAL RIGHTS AND INFORMATION FOR
INDIVIDUALS LOCATED IN THE EU OR UK

Effective date: November 20, 2025

Under the GDPR individuals located in the EU and the UK have extra rights which apply to their personal information. Personal information under the GDPR is often referred to as personal data and is defined as information relating to an identified or identifiable natural person (individual). This Appendix 1 sets out the additional rights we give to individuals located in the EU and UK, as well as information on how we process the personal information of individuals located in the EU and UK. Please read the Privacy Policy above and this Appendix carefully and contact us at the details at the end of the Privacy Policy if you have any questions.

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What personal information is relevant? 

This Appendix applies to the personal information set out in the Privacy Policy above. This includes any Sensitive Information also listed in the Privacy Policy above which is known as ‘special categories of data’ under the GDPR.

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Purposes and legal bases for processing

We collect and process personal information about you only where we have legal bases for doing so under applicable laws. We have set out below, in a table format, a description of all the ways we plan to use your personal information, and which of the legal bases we rely on to do so. We have also identified what our legitimate interests are where appropriate. Note that we may process your personal information for more than one lawful ground depending on the specific purpose for which we are using your data. Please reach out to us if you need further details about the specific legal ground, we are relying on to process your personal information where more than one ground has been set out in the table below.  

Purpose of use / disclosure Type of Data Legal Basis for processing

To enable you to access and use our Services, including to provide you with a login.
  • Identity data
  • Contact data 
  • Performance of a contract with you

To provide our Services to you, including to allow you to create or accept campaigns.
  • Identity data
  • Contact data
  • Profile data
  • Performance of a contract with you

To contact and communicate with you about our Services, including in response to any support requests you lodge with us or other enquiries you make with us.
  • Identity data
  • Contact data
  • Profile data
  • Transaction data
  • Performance of a contract with you

To determine whether a Linkby link you have clicked on has resulted in a sale, or other outcome, such as a competition entry.
  • Technical and Usage Data
  • Legitimate interests: to facilitate engagement with our business and grow our business, and to fulfil the performance of a contract with our customer.

To contact and communicate with you about any enquiries you make with us via our website.
  • Identity data
  • Contact data
  • Legitimate interests: to ensure we provide the best client experience we can offer by answering all of your questions.

For internal record keeping, administrative, invoicing and billing purposes.
  • Identity data
  • Contact data
  • Financial data 
  • Transaction data
  • Performance of a contract with you
  • To comply with a legal obligation
  • Legitimate interests: to recover debts due to us and ensure we can notify you about changes to our Terms of Service and any other administrative points.

For analytics, including profiling on our website, market research and business development, including to operate and improve our Services.
  • Profile data
  • Technical and usage data
  • Legitimate interests: to keep our website updated and relevant, to develop our business, improve our Services and to inform our marketing strategy

For advertising and marketing, including to send you promotional information about our events and experiences and information that we consider may be of interest to you.
  • Identity data
  • Contact data
  • Technical and usage data
  • Profile data
  • Marketing and communications data 
  • Legitimate interests: to develop our Services and grow our business

To run promotions, competitions and/or offer additional benefits to you.
  • Identity data
  • Contact data
  • Profile data
  • Marketing and communications data
  • Legitimate interests: to facilitate engagement with our business and grow our business

To comply with our legal obligations or if otherwise required or authorised by law. 
  • To comply with a legal obligation

If you have consented to our use of data about you for a specific purpose, you have the right to change your mind at any time, but this will not affect any processing that has already taken place. Where we are using your data because we or a third party have a legitimate interest to do so, you have the right to object to that use though, in some cases, this may mean no longer using our services. Further information about your rights is available below.

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Data Transfers 

The countries to which we send data for the purposes listed above may be less comprehensive than what is offered in the country in which you initially provided the information. Where we transfer your personal information outside of the country where you are based, we will perform those transfers using appropriate safeguards in accordance with the requirements of applicable data protection laws and we will protect the transferred personal information in accordance with this Privacy Policy and Appendix 1. This includes:

  • only transferring your personal information to countries that have been deemed by applicable data protection laws to provide an adequate level of protection for personal information; or
  • including standard contractual clauses in our agreements with third parties that are overseas.

Where we transfer your personal data from the EU or UK to our U.S. affiliate, Linkby Pty Ltd, that entity participates in, and complies with, the EU-U.S. Data Privacy Framework (EU-U.S. DPF) and the UK Extension to the EU-U.S. DPF, as described in the “EU-U.S. Data Privacy Framework (DPF)” section of this Privacy Policy.
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Extra rights for EU and UK individuals

You may request details of the personal information that we hold about you and how we process it (commonly known as a “data subject request”). You may also have a right in accordance with applicable data protection law to have your personal information rectified or deleted, to restrict our processing of that information, to object to decisions being made based on automated processing where the decision will produce a legal effect or a similarly significant effect on you, to stop unauthorised transfers of your personal information to a third party and, in some circumstances, to have personal information relating to you transferred to you or another organisation. 

If you are not happy with how we are processing your personal information, you have the right to make a complaint at any time to the relevant Data Protection Authority based on where you live. We would, however, appreciate the chance to deal with your concerns before you approach the Data Protection Authority, so please contact us in the first instance using the details set out above in our Privacy Policy above.

Contact Us

If you have any questions about our privacy practices or this Privacy Policy, or if you wish to submit a request to exercise your rights as detailed in this Appendix 1, please contact us at:

Email: [email protected]

Additionally, we have designated a Data Protection Officer and appointed a UK Representative under Article 27 of the UK Data Privacy Act respectively. Please find their contact details below.

Our Data Protection Officer

In accordance with the requirements of Article 37 from the GDPR, Linkby Pty Ltd has appointed a data protection officer for you to contact if you have any questions or concerns about Linkby Pty Ltd’s personal data policies or practices. If you would like to exercise your privacy rights, please direct your query to Linkby Pty Ltd's Data Protection Officer. For any GDPR issues please contact our Data Protection Officer:

GDPR Local Ltd
Adam Brogden [email protected]
‍Tel +44 177 221 7800
GDPR Local Ltd
1st Floor Front Suite 27-29 North Street, Brighton England BN1 1EB

Our UK Representative:

Under Article 27 of the UK Data Privacy Act, we have appointed a UK Representative to act as our data protection agent. Our nominated UK Representative is: GDPR Local Ltd.

Adam Brogden [email protected]
Tel +44 177 221 7800
1st Floor Front Suite
27-29 North Street, Brighton
England

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